Complete SEO Brand Guide

Logo

The logo is the blue mark with our name beside it. Use the dark version on light backgrounds and the white version on dark ones. The CompleteSEO.com version works anywhere the regular logo does. The mark on its own works where the name is already nearby, like a profile photo.

Use the files as they are. Don’t recolor, stretch, rotate, outline, or add shadows.
On brand blue, use the white mark. The blue mark disappears there.
Leave room around the logo so nothing crowds the mark.

Logo For light backgrounds SVG PNG

Logo For dark backgrounds SVG PNG

CompleteSEO.com For light backgrounds SVG PNG

CompleteSEO.com For dark backgrounds SVG PNG

Mark For light backgrounds SVG PNG

Mark For brand blue SVG PNG

Name

Complete SEO is two words, with SEO in capitals. CompleteSEO.com is fine anywhere, in writing and in graphics.

Color

Near-black, white, and one blue do almost all the work. Blue is for the mark, buttons, links, highlighted words, and the glow in our graphics. Body text stays ink or white.

Ink RGB 8, 8, 8 Text, and the ground of our dark graphics

White RGB 255, 255, 255 Backgrounds, and text on dark

Brand blue RGB 0, 112, 255 The mark, graphics, and the glow on dark backgrounds

Link blue RGB 0, 106, 242 Buttons and links on white, a shade darker so small text stays readable

Blue on dark RGB 62, 143, 255 Links and highlighted words on dark backgrounds

Gray RGB 90, 90, 90 Secondary text on white

Light gray RGB 247, 247, 248 Alternate section backgrounds

Type

Our headings and graphics are set in Inty, our own build of Inter. It keeps Inter’s shapes with three changes: square punctuation, a single-story a, and a straight t.

Social graphics use one line of Inty at weight 600. Body text on the website uses each device’s system font. Inty is free to use under the SIL Open Font License.

Inty font

Regular 400

Medium 500

Semibold 600